{"id":4582,"date":"2025-07-27T15:32:53","date_gmt":"2025-07-27T15:32:53","guid":{"rendered":"https:\/\/qomunica.md\/?page_id=4582"},"modified":"2025-07-27T17:00:01","modified_gmt":"2025-07-27T17:00:01","slug":"case-seo-clinica-privata","status":"publish","type":"page","link":"https:\/\/qomunica.md\/ro\/portofoliu\/case-seo-clinica-privata\/","title":{"rendered":"Studiu de caz – Client: NDA"},"content":{"rendered":"\t\t
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Case: +20.800 clickuri organice \u00een 3 luni<\/h2>\t\t\t\t<\/div>\n\t\t
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Client<\/h6>\t\t\t\t<\/div>\n\t\t\t\t
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NDA<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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NI\u0218\u0102<\/h6>\t\t\t\t<\/div>\n\t\t\t\t
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Medicin\u0103<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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AN<\/h6>\t\t\t\t<\/div>\n\t\t\t\t
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2025<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Provocarea<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Clientul activeaz\u0103 \u00een domeniul medical privat, \u00eentr-o ni\u0219\u0103 competitiv\u0103, cu fluctua\u021bii de trafic \u00een func\u021bie de sezon (v\u00e2rfuri \u00een lunile reci \u0219i sc\u0103deri \u00een perioada s\u0103rb\u0103torilor). Avea deja un site activ, dar cu o arhitectur\u0103 dep\u0103\u0219it\u0103, lips\u0103 de optimizare SEO on-page \u0219i con\u021binut generalist.<\/p>

\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Ce am f\u0103cut?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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    \n
  • Audit SEO tehnic \u0219i semantic: am identificat blocaje de indexare, pagini canibalizate \u0219i lipsa mappingului pe inten\u021bii comerciale \u0219i informa\u021bionale.<\/li>
  • Reorganizare arhitectural\u0103 + content refresh: am redefinit structura site-ului, am creat pagini \u021bintite pentru servicii \u0219i am rescris con\u021binutul \u00een ton conversa\u021bional, dar medical corect.<\/li>
  • Optimizare CTR \u0219i SERP real estate: am ref\u0103cut meta title-urile \u0219i descrierile \u00een func\u021bie de psihologia utilizatorilor locali \u0219i am implementat markup pentru rich snippets.<\/li>
  • Creare articole evergreen + interlinking strategic: am introdus con\u021binut educa\u021bional adaptat publicului \u021bint\u0103, cu focus pe long-tail queries, sus\u021binut de o re\u021bea logic\u0103 de linkuri interne.<\/li>
  • Monitorizare \u0219i microajust\u0103ri s\u0103pt\u0103m\u00e2nale \u00een GSC \u0219i Ahrefs.<\/li><\/ul>\n

    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    Rezultate<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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    Compar\u00e2nd trimestrele Q4\/2024 vs. Q1\/2025:<\/p>

    • Clicks: 45.2K \u2192 66.6K<\/li>
    • Impressions: 560K \u2192 760K<\/li>
    • CTR: 8.1% \u2192 8.8%<\/li>
    • Pozi\u021bie medie: \u00eembun\u0103t\u0103\u021bit\u0103 de la 18.1 la 16.8<\/li>
    • Concret: +20.800 clickuri \u00een plus, ob\u021binute exclusiv prin SEO, f\u0103r\u0103 investi\u021bie \u00een Ads.<\/li>
    • Aceste rezultate au fost generate f\u0103r\u0103 redesign complet \u2013 ci doar prin strategie, structur\u0103 \u0219i execu\u021bie disciplinat\u0103.<\/li><\/ul>

      \ud83d\udd35 Campania continu\u0103 cu obiectivul de a stabiliza pozi\u021biile \u00een top 3 pe termen lung \u0219i de a scala con\u021binutul educa\u021bional cu impact local.<\/p>

      \u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      Case: +20.800 clickuri organice \u00een 3 luni Client NDA NI\u0218\u0102 Medicin\u0103 AN 2025 Provocarea Clientul activeaz\u0103 \u00een domeniul medical privat, \u00eentr-o ni\u0219\u0103 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":4559,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4582","page","type-page","status-publish","hentry"],"yoast_head":"\nStudiu de caz - Client: NDA - Qomunica Lab<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/qomunica.md\/ro\/portofoliu\/case-seo-clinica-privata\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Studiu de caz - Client: NDA - Qomunica Lab\" \/>\n<meta property=\"og:description\" content=\"Case: +20.800 clickuri organice \u00een 3 luni Client NDA NI\u0218\u0102 Medicin\u0103 AN 2025 Provocarea Clientul activeaz\u0103 \u00een domeniul medical privat, \u00eentr-o ni\u0219\u0103 […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/qomunica.md\/ro\/portofoliu\/case-seo-clinica-privata\/\" \/>\n<meta property=\"og:site_name\" content=\"Qomunica Lab\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-27T17:00:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/qomunica.md\/wp-content\/uploads\/2020\/03\/Screenshot-2025-07-08-at-12.05.12-2048x1011-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1011\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/qomunica.md\/portofoliu\/case-seo-clinica-privata\/\",\"url\":\"https:\/\/qomunica.md\/portofoliu\/case-seo-clinica-privata\/\",\"name\":\"Studiu de caz - 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